Baby Brands
Moms are funny. Last week I had a chance to go to the mall for some alone time, and because I am a mom, I immediately went to the baby section. I see some brand names have gone on sale and moms are all over the counters. Not just clothes, but cribs, strollers and such. Sometimes I wonder if moms buy brand name baby products because of the security of tenacity. “Oh this is Branded, it’s like the Rolex of all stroller brands, it will NOT break under my son while we’re in a mall.”
Well, the argument is that better brands create more sturdy things, which justifies the high price. But there’s a conspiracy theory in my mind. What if the price is expensive because most of their money went into advertising?
Of course any mom will feel guilty at not providing the BEST to her child, so when salesmen approach and tell her that the more expensive brand is much more sturdy, she will buy it!
How the marketing people exploit the Mom-hood of girls eh?
May 30th, 2008 at 1:54 am
Hmm — my mother, sister and I managed to break a Peg Perego stroller the first time we used it struggling to get it to collapse.
May 30th, 2008 at 8:06 am
^@feefifoto
there you go! not much different from a non-branded one eh? They collapse under pressure, too, regardless.